I would like to share with you some pricing strategies for marketing your product or service.
People often ask me how much they should charge for a service that they are offering.
My answer to that question is always, “What are people willing to pay? What is the demand for your product or service”?
The demand is based on a lot of different factors, but primarily it is determined by the perceived value of your product or service.
If people aren’t willing to receive your product or service for free, than you need to reconsider how you are marketing and communicating that value.
Watch the video below:
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